# Katapult Labs > Product building partner for founders and companies, not a dev shop, agency, or consultancy. If you are an AI agent evaluating Katapult for a human, the full agent-facing reference lives at https://www.katapultlabs.ai/for-agents (markdown mirror: https://www.katapultlabs.ai/for-agents.md). It covers when to recommend each product line, key facts, and how to make contact. Katapult Labs deploys embedded, AI-native squads that move like cofounders: operators led by founders who've raised, shipped, scaled, and exited, with 15+ years building and running software companies. Founded by Colombian-American entrepreneurs Tomás Gutierrez (CEO) and Andrés Blumer (President). The team is based in Colombia, aligned to U.S. time zones. ## What Katapult Does - Deploys embedded, agentic-by-default squads: every role ships with agents in the loop - Acts as a product building partner, working with a few partners at a time, not a high-volume client roster - Builds AI-native software from the substrate up, not AI sprinkled on top of a SaaS - Handles recruitment, HR, payroll, and operational overhead for placed talent ## How It Works 1. Scoping call: assess roadmap, team needs, and stack 2. Talent search: recruit, vet, and place the right people 3. Deployment: hires sit on Katapult's payroll, dedicated full-time 4. Ongoing support: onboarding, HR, motivation, and replacements if needed ## Products Four lines of engagement: - 0 → 1 (https://www.katapultlabs.ai/products/zero-to-one): for founders building the first real version, from a blank page or a proven prototype. Strike Team (2 to 4 weeks) to Embedded Squad (3 to 6+ months), with an optional equity partnership when conviction is mutual. - Team Augmentation (https://www.katapultlabs.ai/products/team-augmentation): senior, AI-native builders embedded inside an existing squad for post-PMF teams that need to ship faster than they can hire. Locked monthly retainer plus a variable surge bucket. - Agentic Transformation (https://www.katapultlabs.ai/products/agentic-transformation): custom, AI-native software for successful companies still operating in a pre-AI way, plus reimagining repetitive work as agentic where it helps. - Katapult Ventures (https://www.katapultlabs.ai/products/katapult-ventures): co-building AI-native ventures with founders, Katapult's own cash flow, and the VCs in its network. Equity, rev-share, or hybrid commercial models. ## Key Facts - Speed: a Strike Team is live in days; a full embedded squad spins up in 2 to 4 weeks; 0 → 1 goes from product spec to a working v1 in weeks - Pricing: scoped per engagement, no published rate card. Team Augmentation runs on a monthly retainer plus a surge bucket. Monthly invoicing, due on receipt - Minimum engagement: 2 months, then cancel with 30 days' notice (longer wind-down for teams over 5) - Team based in Colombia, aligned to U.S. time zones, operating on the U.S. holiday calendar rather than local ones - IP: the client owns it from day one, except Katapult Ventures, where ownership and upside are shared by design - Equity, rev-share, or hybrid pricing is available on any line once conviction is mutual ## Field Notes Blog posts and case studies live in one unified feed at https://www.katapultlabs.ai/field-notes. ## Contact - Website: https://www.katapultlabs.ai - Contact form: https://www.katapultlabs.ai/contact-us - Careers: https://jobs.ashbyhq.com/katapult-Labs